Despite Google, Samsung, and Apple having poured billions into AI tools for the Pixel, Galaxy, and iPhone lineups, most of you still do not care in the slightest.
Most of you don’t consider AI important
In a recent poll asking whether you considered AI features when buying a smartphone nowadays, over 70 percent of you said no. Despite it being the biggest talking point during the release of the Google Pixel 10, the Galaxy S26, and the iPhone 16, consumers still aren’t sold on it.
Consumers don’t see the value in it
Apple didn’t mention AI too much during the iPhone 17 reveal. | Image credit — PhoneArena
Unfortunately, for all of these phone manufacturers that have been pouring unbelievable amounts of money into AI, most consumers still don’t really care about it. It’s not just this poll, either: the sentiment is echoed throughout various online forums dedicated to these smartphones.
For most users, the ability to generate custom emojis or summarize an email is yawn-inducing, and they just want to know how fast the phone that they’re getting is. There is a pretty big disconnect between what consumers want, and what companies are trying to hype up and sell.
Shouldn’t stay this way for long, though
In my opinion, and I appreciate that I may be completely wrong here, this won’t stay like this forever. We’re not too far off from when AI on smartphones will matter a lot more. It will begin playing a much bigger role in being a deciding factor for people thinking of getting a new phone.Of course, this will only happen after these manufacturers are able to actually design proper AI assistants that are smart, capable, and most importantly, proactive. Until then, all the data suggests that AI on phones is an unwanted distraction for most people today.
Look at the iPhone 17 series, for example. Apple’s take on AI might be the worst in the market currently, but because the iPhone 17 lineup brings something new to the table, Apple just crossed a milestone in market value.
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