After holding back last quarter due to tariffs, E.l.f. Beauty has released its full-year 2026 forecast. For…
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E.l.f
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E.l.f. Cosmetics wants to bring shopping to Twitch. The beauty brand has teamed with Amazon Ads to…
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E.l.f. Beauty is working toward covering all the bases when it comes to retail. After a successful…
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IlluminateAI, a Santa Cruz, Calif.-based start-up, looks to redefine how beauty brands approach product recommendations in the…
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Though summer tends to be a quieter period for makeup brands’ earned media value overall, data from…